Need Assessment: Table of Contents

EXECUTIVE SUMMARY:
EMERGING PHILANTHROPIC OPPORTUNITIES

Opportunity #1:
US/Canadian Retirees and Second Homebuyer Market:

  • Baja California Sur has a growing number of retired, part-time and permanent residents from the U.S. and Canada. With an aging baby boomer population in North America and the rising cost of retirement in the US, there is a growing trend toward retirement overseas. Baja California Sur is well positioned to receive its share of this market. How Baja California Sur’s nonprofits leverage this unique opportunity is a big question.
  • A number of retirees and second home buyers do not speak Spanish and have limited knowledge of how to do business in Mexico but have a real desire to make a difference.
  • Most are very familiar with the US model of charitable giving and want to help.
  • Many retirees have experience in running businesses, serving on boards of nonprofits, or giving in the US; the key is to leverage this for the benefit of Baja-based nonprofits.
  • Baja nonprofits need to explore how to expand boards to include more volunteers and/or create advisory boards or working groups for special projects.
  • U.S. retirees could be especially effective in the area of marketing and fundraising with other US potential donors back in the US.

Opportunity #2:
U.S. Sister City Opportunities and other U.S. service clubs
(Rotary, Lions, Kiwanis, Optimists)

There are several California cities with sister city relationships in Baja California Sur and the potential exists to do so much more in communities across the state in collaboration with local NGOs.  Existing sister city relationships include:

US Sister Cities
BCS Sister City Pair
Hermosa Beach Loreto
Newport Beach Los Cabos
El Cajon Comondú
(includes Bahía Magdalena)
Manhattan Beach Santa Rosalía
Redondo Beach La Paz
Seal Beach Todo Santos

Opportunities exist to create new sister city relationships for Mulegé, Guerrero Negro, as well as at an individual ejido level.

As more Canadians and U.S. residents move to Baja California Sur and bring their club affiliations with them, an opportunity exists to expand existing relationships beyond California, to include British Columbia, Idaho, Oregon, Washington, and Arizona.


Opportunity #3:
US Convention/Annual Meeting and Cruise Line Market –
Los Cabos, La Paz, Loreto..

A growing number of US companies are organizing annual meetings in Los Cabos.  Los Cabos is also now a regular stop for many cruise line companies, as are La Paz and Loreto.    There question is how to tap into this market for charitable giving in Baja California Sur.  

Opportunity exists to leverage lessons learned from the Los Niños program (“Voluntours”) to develop tour packages which would provide nonprofit organizations with the ability to raise additional earned income for their operational budgets by leading tours.    Here US volunteers or docents could be a real help.

Nonprofits with potential to leverage this opportunity include:

Los Cabos:  
Niños del Capitán, A.C.

Tour of Mesa Colorado and day care/health center at Niños del Capitan.

Liga MAC Tour of community center, visits with Los Cabos families
ASUPMATOMA Turtle tour

La Paz:  
Fundación Ayuda los Niños de La Paz, A.C. Morning tour to provide breakfast to
kids and tour of schools, community
Ciudad De los Niños, A.C. Vocational tour

Loreto:  
Grupo Ecologista Antares (GEA) Visits to Eco-Center for the Desert and the Sea and field trips to spot marine mammals

Opportunity #4:
Creation of new homegrown nonprofit capacity or Mexican NGO Expansion to service growing needs in Baja California Sur.

As Baja California Sur expands, so too grows the need for expanded social services, which existing nonprofits are simply incapable of delivering at this present movement.   Just as other migrants (US/Canadian and Mexican) are coming to BCS to work or retire, so too lies the opportunity for Mexican nonprofits to expand their services.   Here opportunities exist in the following:

Program Area: Mexican Nonprofits
with potential for BCS Expansion:

Housing and Community Empowerment Esperanza International (Tijuana)
Los Niños (Tijuana)
Urban & Regional Planning Planificación, A.C. (Tijuana)
Drug Prevention programs for schools Fundación NEMI, A.C. (Mexico City)
Micro-Credit & productive employment Procampo (Mexico City)
Ciudad De los Niños, A.C. Vocational tour
Migrant community empowerment
& NGO capacity building
Rostros y Voces (Mexico City)
After School Programs Boys & Girls Club of Mexico (Tijuana)
Fdn para La Protección de la Niñez (Tijuana)
Cultural Enrichment and the Arts Mainly Mozart (Tijuana)
ProMúsica, A.C. (Ensenada)

 

Opportunity #5:
Expand US NGO relationships beyond Environment.

Environmental nonprofits in Baja California Sur have enjoyed tremendous philanthropic support, technical assistance, training, and institutional development from U.S.-based partners and funders.  Other programmatic areas have not received this targeted support and because of that, these issue areas contain substantive gaps in service provision and nonprofit capacity.

There is an opportunity to leverage lessons learned in environment to promote more sustainable communities in areas of education, health, community development and arts and culture.  This includes seeking U.S. and Mexico City-based partners to provide support, as well as additional financing for new initiatives.

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