The Ejido Luis Echeverría (ELA) is a conservation leader in Baja California. The forty-three member ejido has been instrumental in defending Laguna San Ignacio from large-scale development threats including the Mitsubishi Industrial Salt Project. ELA community members led the effort to organize the lagoon’s whale watching guides and outfitters under the organization Laguna Baja ARIC. The ejido has actively participated in structuring ejido-wide conservation easements. Every member of the ejido signed the ELA conservation easement.